Advertising – Digital and Print
My advertising services help you sell. Full service includes message development, copywriting, design, media scheduling and placement. We handle all types of advertising campaigns – Google AdWords, YouTube, Instagram, Facebook, print advertising, email advertising and direct mail.
Social Media Marketing
Social media marketing (SMM) is the use of social media websites and social networks to market a company’s products and services. Social media marketing provides your company with a way to reach new customers, engage with existing customers and promote your desired culture, mission, and tone.
Social Media Marketing is “push marketing” which differs from content marketing where a visitor discovers you because they’re searching for something related to a topic you are addressing. Push marketing is when an idea is introduced without a search, and content is pushed to create brand awareness. Social Media Marketing connects your company with your audience and helps them understand your brand better. Social media platforms are also an excellent venue for creating a buzz when launching a new product or a business.
I can manage your company’s social presence on Facebook, Twitter, YouTube, Instagram, and other social media platforms to be most influential. I create social media posts and promote your videos, articles, products, special offers and other content to increase awareness of your brand, grow your social presence and create sales. A primary goal is to make your target audience happy so that they like your brand and share your stories with others. My enthusiasm for and technical knowledge of the automotive and power sports markets makes it easy for me to relate to your audience. As well, I learn your company culture, mission, and tone to provide a friendly and accurate “representative voice”.
With my social media marketing program, I create a calendar to schedule content. Post clicks, engagements and impressions across multiple social accounts are measured for performance and to identify and maximize content topics and social media channels that are producing the best results.
Whether your company needs a new website, or an update of your existing site, In Focus is the solution. We create visually appealing, user-friendly websites to best deliver your marketing message and sell your products. With specialization in SEO standards, we know how to build your site for best optimization with the major search engines. At In Focus, we pride ourselves on our level of support and customer satisfaction. Complete project management service available – including photography, content creation and copywriting.
- Graphic Design – Logos, Catalogs, Brochures, Advertisements and More
- Brochures and Catalogs – Planning, Copywriting, Coordination and Design
- Point of Purchase Displays – Message Development, Coordination and Design
- Sell Sheets & Product Training Materials – Copywriting and Design